In order to get the customers who will want to buy through your door quickly, you need to know where to look. Don’t spend time calling people who aren’t likely to buy as it cuts into the company’s profits, says EVENTup CEO Jayna Cooke. How do you know who will want to buy? A qualified sales prospect will have the authority, budget and need for your offering.

Valentine’s Day is just around the corner, and whether you are spending the day with your special someone, with friends or flying solo this year, it’s a great day to celebrate love. And what better way to spread the love then with a great Valentine’s Day bash? After you’ve found the perfect venue, here are some ideas to make your party unforgettable!

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